Posts Tagged ‘shopping’

Online Shopping – General Safety

Monday, July 1st, 2013

Online shopping is a boon of the modern world – allowing one to purchase a wide variety of items through the Internet, and have their purchases shipped directly to a PO box or their home or business address. This of course will raise security concerns in a world of technology where anything is possible, such as ‘Is my Credit Card number safe?’ or ‘Is the seller reliable, will I get my items?’ and so on. In the broad spectrum of resources to purchase online, there are a few things you may want to keep your eye on to know you’re safe.

Most of the secure websites prevalent on the internet use a protocol known as “HTTPS” (Hypertext Transfer Protocol Secure) to securely transmit data between yourself and the website you are on. What this does is add an extra layer called “SSL” (Secure Socket Layer) or the more modern “TLS” (Transport Layer Security) which basically encrypts all of your information including things such as your credit card number or your address. These layers also verify that the server receiving the information is the only one as intended, and no other destination will suffice. When you shop online and are ready to check out, look at the website bar (usually at the top of the window). Some browsers will highlight it in a green background, otherwise just personally ensure that whatever it says, it begins with “https://”.

Some websites also have additional ‘third-party’ certifications where another trusted source has given them the right to display that they were tested (these tests are usually quite demanding) and approved as a secure shopping environment. One of these companies is named TRUSTe, and if you see their logo displayed on the website you are purchasing from, click on it and ensure that it leads you to the website “http://truste.com” and no other. This would go for any other of these stringent third-party logos, so if you’re unsure of where you are purchasing from, take the time to do some research and don’t be afraid to do some Google searches.

Depending on your browser (this would be called Internet Explorer, Google Chrome, or Mozilla Firefox to name a few) and what version of the browser you are running, you may also see a padlock in the address bar with a green verification of that particular company. One such company for example would be eBay Inc. When you go to “http://www.ebay.com” and click on the cart icon, or attempt to check out, not only does it transform to the HTTPS protocol, the padlock also shows up in the browser bar (using Google Chrome). When you click on the padlock it explains why it’s secure, and in particular at the time of this article, eBay is secured through a “VeriSign” Certificate. VeriSign is another dependable third-party association responsible for rigorously testing and analyzing the capabilities of an online vendor.

There are other ways of protecting yourself, for example a separate bank account so that if the very unlikely happens and the account is compromised, they only gain access to the account you shop online with, and not your account where the majority of your money may stay. Another way is to use other forms of protection, for example PayPal. Not all vendors, but a decent amount will accept PayPal payments. PayPal stores your information for you on their server and when you make a purchase using PayPal, the person or company you are buying from never receives your financial information and instead gets the money from PayPal themselves.

Ultimately, shopping online as technology expands is a safer and safer alternative to manual shopping. If you live out of town, or in a town without any specialty stores and availability just is not present, try shopping online. Just follow a few security steps and be watchful of where you are shopping – generally if it’s a big retailer (Target or Walmart websites, eBay, Amazon, iTunes, etc.) you will be just fine, and if it’s not, keep your eyes open for anything that just does not seem right.